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Our Work

Our team has deep operator leadership, consulting, and mentoring experience with health tech, virtual care, mental health and wellness, and resilient learning companies and organizations. Our work spans B2B and B2B2C  solutions incorporating the latest best practices and AI tools.

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See our portfolio of services for more on how we can help you grow and succeed effectively and efficiently.

Mental Health and Wellbeing, Inclusive Learning Experiences

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Integrated Mental Health and Learning Experience Platform (Benetech)

 

Created go-to-market strategy and positioning for AI powered B2B2C platform that offers integrated mental health and learning experience solutions for K-12 and higher ed.

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  • Developed GTM, product marketing, and growth strategy across target customer, user, influencer, and partner segments for digital platforms 

  • Scaled engagement 6x to deliver 20M+ digital engagements for youth and families.

  • Developed sales enablement tools and competitive analysis

  • Created new partnerships strategy and segmentation

Mental Health and Wellbeing

​Behavioral Health AI Platform

 

Developing GTM strategy and plan for early-stage AI-powered platform to improve mental health outcomes through personalized insights and interventions. 

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  • Establish market analysis, segmentation, and positioning

  • Identify and prioritize customer and partner channels

  • Develop value proposition, messaging, pricing models

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Health and Wellbeing

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Support business planning, growth, marketing, and partnerships for youth wellness and education solutions.

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  • ​Mentor leadership team​

  • Support business planning and strategic partnership strategies

  • Foster connections with community and ecosystem 

Health and Human Services, Social Determinants of Health

Health and Human Services, Provider Data Exchange Platform 

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GTM strategy, product strategy, service provider and community engagement to increase access and referrals for health and human services in partnership with Kaiser Permanente and Dignity Health.

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  • Development of GTM strategy and plan

  • Value proposition and messaging

  • Partner strategy and prioritization

  • Platform launch and engagement

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© 2024 by Impactech Advisory.

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